GWC Warranty Names New Strategic Brand Manager
WILKES-BARRE, Pa. — GWC Warranty has named Therese Pramick as its new Strategic Brand Manager, the F&I product provider announced this week.
The 10-year marketing and communications professional will be responsible for developing strategies that increase GWC’s brand awareness and value among new and existing GWC partners, officials said.
Pramick spend the last nine years as a marketing and public relations specialist at Pennsylvania’s Geisinger Health System, where she oversaw the planning and execution of marketing activities for numerous health services.
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