Portfolio Repeats Top Diamond Ranking in Dealers’ Choice Awards
LAKE FOREST, Calif. — Portfolio, a reinsurance program manager for dealers, has again been ranked as the top Diamond provider in the Vehicle Service Contracts – Reinsurance category in the annual Dealers’ Choice Awards national survey sponsored by Auto Dealer Monthly magazine.
This is the fifth Diamond Award for Portfolio, matching its achievement from 2008-2010 and in 2014. Portfolio has never been ranked less than Platinum, the second-highest award.
“Let me start by saying how honored we are that dealers have given us their vote of approval as the top reinsurance program once again,” said Brent Griggs, president and CEO. “Being recognized by our clients in this way motivates us to do even more to make their Portfolio experience rewarding in every way.
“I know our entire company comes to work each day with the goal of making the dealer’s decision to sign up with Portfolio the best decision he or she could make. Serving the dealer is a comprehensive mission,” he added. “From handling a claim to funding the premiums weekly, and from helping install a new product to structuring a loan from the reinsurance company for the dealer’s business development goals. Everything we do is designed to deliver on our brand promise. Our people embrace this mission with trust and respect for our clients.”
The survey was conducted over four weeks during March and April of this year in an audited process where hundreds of dealer principals and other dealership personnel scored their satisfaction with providers in 29 categories of products and services. Survey respondents are asked to cast votes only for providers with which they have firsthand knowledge and experience.
In addition to identifying their primary providers in each category, respondents must rate their providers in four areas: the product or service provided; customer support and service; the overall value for dollars spent; and whether the dealer would recommend the provider.
“I am confindent that we deliver the best reinsurance structure with its inherent ownership benefits,” said Steve Burke, founder and chief executive for sales. “I know how much good having a Portfolio reinsurance company has done for our dealers in both growth times and slow times the past 25 years. The personal wealth created has even kept some families in the dealership business for succeeding generations. But I also know that without our local agents and reinsurance specialists engaging the dealer face-to-face regularly, we would never be worthy of this top ranking in the Dealers’ Choice Awards.”
Award winner will be honored at the Industry Summit in Las Vegas in September.
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